SCORR CORE PROCESS

SCORR employs a strategic approach to help you achieve your goals. Our proven process is disciplined and collaborative, delivering the incremental growth that has successfully branded and guided hundreds of life science companies of all sizes around the world.

Our Process

SCORR Core is Comprised of Four Phases:

ASSESS

  • Internal Assessments
  • Voice of Customer
  • Competitive Analysis
  • Market Assessment

ALIGN

  • Identity Development
  • Big Idea: Branding/Campaign
  • Annual Strategic Marketing Action Plan

INTEGRATE

  • Foundational/Launch Materials
  • Deploy Marketing Tactics

LEVERAGE

  • Ongoing Management
  • Track and Measure

SCORR’s Life Cycle Management Process

The life cycle management process speaks to the two largest pain points our clients have identified: brand awareness and filling the pipeline. We address both of these areas simultaneously in an integrated way to ensure the strategy and tactics are executed together seamlessly. By integrating these ongoing awareness and lead generation tactics, prospects can be nurtured into a loyal client, which in turn will yield more referrals, thus feeding into the funnel again.