News

SCORR Marketing is Your Competitive Advantage in the Health Science Industry

SCORR Marketing, a global health science marketing and communications firm, announces its rebrand as your “Competitive Advantage.” The new branding indicates the company’s specialization area, showcases its industry expertise and indicates its overall growth.

“We positioned ourselves as your competitive advantage to feature our expertise in the health science industry because it speaks to our proficiency of this market and focus on partnering with organizations involved in global research, development and commercialization of biopharmaceutical and device products and the delivery of health care products and services,” said Cinda Orr, president and CEO.

“The rebrand allows us to describe how we are the competitive advantage for our clients due to our strengths in market intelligence, strategy, creative and our global network of connections. It also helps us increase visibility of our leaders, such as Ben Rowe, senior vice president and chief creative officer; Krystle Buntemeyer, senior vice president and chief marketing officer; Lea Studer, senior vice president of marketing communications; Anne-Marie Hess, senior strategic advisor; Joanna Disley, senior director of program management and EU operations; Christine Wigert, senior director of program and account services; Michael Pohl, interactive director; Ryan Larsen, digital director; Cliff Echols, market intelligence director; and Dee Fuehrer, trade show manager; who have extensive experience working in the health sciences industry,” Orr said. “While at SCORR, this group has helped numerous companies succeed, such as Camargo, Chiltern, Frenova Renal Research, ICON/Firecrest, LabConnect, PharmaNet, Theorem Clinical Research and WellSpring.

In addition, SCORR organizes training programs to make sure that all new employees are continuously engaged with industry information and market trends. “We ensure that everyone at SCORR is entrenched in the health sciences continuum,” said Orr. “This allows us to generate an immediate impact for our clients because we intimately know their industry.”

The new brand is also a sign of SCORR’s growth. Since 2003, SCORR has gone from two employees to nearly 50 and has offices in five locations. To learn more about SCORR, visit the new website at www.scorrmarketing.com.

About SCORR Marketing
SCORR Marketing is the leading marketing and communications firm in the health sciences industry. We partner with organizations involved in global research, development and commercialization of biopharmaceutical and device products and the delivery of health care products and services. At SCORR, we achieve results for our clients by applying our proven, disciplined approach to synthesize market intelligence, strategy and creativity. We have locations across North America and Europe. For more information, visit www.scorrmarketing.com.